Skip to main content
HomeEOA Conference
EOA_Logo.jpg
6th Annual Conference

2026 Envy Owners Association Conference

Aria — Las Vegas, NV

Wednesday, Oct 28 – Thursday, Oct 29, 2026

"Owners Who Conference Together, Succeed Together"

Begins Wednesday, October 28th at 1:00 PM Pacific

Ends Thursday, October 29th — Closing Cocktail Mixer

View Full Conference Agenda Below ↓

If you feel you're facing your business and franchising challenges alone, remember that you are not. The problems are real — but they're not unique. Others face the same challenges, just in different markets and locations.

That's why we conference together. We learn from and with others, encourage one another, advocate together, and build a brand together.

2026 Member Conference

Conference Agenda

Two days of education, collaboration, sponsor presentations, networking, and EOA member discussion.

Day 1

Wednesday, October 28

1:00 - 1:20 PM

Welcome and Year in Review

Jim Mellon, President, EOA

1:20 - 1:40 PM

Greetings and Updates

Todd Schrader, CEO, MEF

1:45 - 2:05 PM

Silver Sponsor Presentations

Delphi by Toast, Snapcom, L&J Insurance Services, Amazon Business, 3H Wellness

2:05 - 2:35 PM

Jonathan Beaulieu

Helen Thompson Media (HTM)

2:35 - 2:45 PM

Break

2:45 - 3:15 PM

Chris Oswald, MuscleCare

Dr. Chris Oswald, Owner, MuscleCare

3:20 - 3:50 PM

Emerson Trevor

Local Search Masters (LSM)

3:55 - 4:15 PM

Silver Sponsor Presentations

Tippy, ASCP, Salon Cloud, Carpe Diem

4:15 - 5:00 PM

Robert Zarco

Zarco Einhorn Salkowski, P.A.

6:00 PM

Cocktail Reception

Day 2

Thursday, October 29

7:30 AM

Breakfast Buffet

Location: TBD

8:00 - 8:30 AM

Inventory as a Strategic Lever, Not a Back-Office Function

Niklas Hess, Mevelle.ai

8:35 - 8:50 AM

Silver Sponsors

LightStim, HydraFacial, Grassi

9:00 - 10:00 AM

Marketing Game Plan

Andrea Mial, Massage Envy Franchisee & EOA Board

10:00 - 10:20 AM

Break

Location: TBD

10:20 - 10:30 AM

Bronze Sponsor Presentations

ACN Group, Aescape, Brown & Brown, Clear Data Incorporated

10:35 - 11:05 AM

“The Next Tools in Finding, Recruiting, Hiring, and Onboarding” Discovery.ai

Eric Hua, Massage Envy Franchisee, MECAFA Board, and owner

11:10 - 11:30 AM

Bronze Sponsors

Meyer, OneSource, StrikeTip, Grassi, Edge

11:35 AM - Noon

Compensation for Service Providers

Jamie Laird, Operations Manager, Phoenix Wellness Companies

Noon - 1:00 PM

Buffet Lunch

Location: TBD

1:00 - 1:20 PM

Case Study: Mellon on Freeze

Jim Mellon, President, EOA

1:20 - 1:50 PM

Changes in Legislation and Regulations Affecting Our Industry

Ahmos Netanel, Executive Director, California Massage Therapy Council (CAMTC)

1:50 - 2:20 PM

Speaker 12

2:25 - 2:55 PM

Case Study: Karson (Using AI for Analysis)

Steve Karson, Massage Envy Franchisee, Saxon Reef

2:55 - 3:25 PM

Break

Location: TBD

3:25 - 4:15 PM

Breakout Session

4:15 - 4:30 PM

Closing Comments and Next Steps

Jim Mellon, President, EOA

5:30 PM

Closing Cocktail Mixer

Agenda is subject to change. Additional speaker and location details will be added as they are finalized.

Questions about this event?

Contact an EOA Board Member